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March 23, 2010

Mobile Posse Reaches Over 2MM Mobile Consumers Monthly

Mobile Posse Inc., the leader in active idle screen advertising and CRM, now reaches more than 2 million mobile consumers with active idle screen messaging; more than a 20- fold increase in just 14 months. The company is delivering over 200 million impressions a month to its highly engaged opted-in subscriber base, and is achieving click-through rates for active idle screen advertising and CRM messages that average in the double-digits. Full Article

January 30, 2009

Mobile Posse Pledges Double-Digit Response to Your Mobile Ads, or Your Money Back

Mobile Posse Inc., a leading provider of content and advertising delivery solutions for mobile, today announced the launch of an innovative sales promotion for agencies and brands looking to extend their advertising campaigns to mobile. Mobile Posse’s “Double-Digits Pledge” allows advertisers to trial idle screen advertising risk-free. Participating advertisers are guaranteed a minimum 10% click-through-rate (CTR) on campaigns delivered via the Mobile Posse platform. Advertising fees for ads that do not generate the promised consumer response will be fully refunded to the advertiser, no strings attached. Full Article

December 13, 2007

Mobile Posse Secures $10 Million in Venture Capital Funding

Mobile Posse Inc., a leading mobile content and advertising solution provider, announced today that it has raised $10 million in series B equity financing. New investor Softbank Capital led the round, which also included Court Square Ventures, Columbia Capital, and individual investors. The new funding will facilitate commercial implementation with additional carriers as well as expand the depth and breadth of Mobile Posse's advertising sales division. Full Article

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